From 15% to Under 1%: How De Beers and the Kimberley Process Changed the Blood Diamond Story
The transformation of the diamond industry from an estimated 15% share of conflict-linked stones in the 1990s to under 1% today highlights the combined impact of global regulation and corporate accountability. Initiatives led by De Beers, alongside the Kimberley Process Certification Scheme, have strengthened supply chain transparency, introduced stricter sourcing standards, and improved international oversight. While ongoing monitoring remains essential, these frameworks have significantly reshaped the “De Beers blood diamonds” narrative into one focused on compliance, traceability, and responsible sourcing.